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Manager, e-Commerce Shopper Marketing

The Coca-Cola Company

  • Location: Tokyo, Japan - JPN
  • Post Date: 12/3/2018
  • Job Type: FULL TIME
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Job ID: R-20865

Position Overview:

Lead and manage overall e-Commerce digital contents creation process to accelerate growth of Coca-Cola products in revenue and volume with bottler companies.
? - Manage process of digital shelf contents creation
? - Track & monitor the execution of site performance
? - Support to build digital commercial execution capability working closely with the bottlers team

Function Specific Activities:

  • Works to influence individuals and businesses to purchase organization products and services online
  • Expands online customer purchasing opportunities
  • Monitors site access patterns to identify customer habits and use them to the organization's advantage
  • Conducts research regarding online consumer purchasing trends
  • Gathers customer feedback to improve website
  • Individual contributor that is fully proficient in applying established standards
  • Knowledge base acquired from several years of experience in particular area
  • Woks independently, may coach other professionals

Qualifications:

  • Digital Shopper Marketing and/or e-Commerce customer management
  • Digital activation with e-Commerce customers
  • Basic knowledge of commercial planning & analytical stills
  • University/Bachelor's degree
  • 3- years in digital commerce or/and digital marketing
  • Native level of Japanese, Business level of English

Job Requirements:

Years of Experience:

Growth Behaviors:

  • GROWTH MINDSET: Demonstrates curiosity. Welcomes failure as a learning opportunity.
  • SMART RISK: Makes bold decisions/recommendations.
  • EXTERNALLY FOCUSED: Understands the upstream and downstream implications of his/her work. Tracks and shares external trends, best practices or ideas.
  • PERFORMANCE DRIVEN AND ACCOUNTABLE: Has high performance standards. Outperforms her/his peers.
  • FAST/AGILE: Removes barriers to move faster. Experiments and adapts. Thrives under pressure and fast pace.
  • EMPOWERED: Brings solutions instead of problems. Challenges the status quo. Has the courage to take an unpopular stance.

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