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Sr Category Advisory Manager, H-E-B Grocery Company

The Coca-Cola Company

  • Location: San Antonio, TX - USA
  • Post Date: 12/5/2018
  • Job Type: FULL TIME
  • TRAVEL REQUIRED: 26% - 50%
  • RELOCATION PROVIDED: No
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Job ID: R-21271

Position Overview:

It's an exciting time to work in The Coca-Cola Company's flagship market. We're accelerating our momentum as the fastest-growing large consumer goods company in North America by putting people at the heart of our business and everything we do - whether we're innovating to give consumers the drinks and packaging sizes they want, or building our eCommerce capabilities. People are our focus when we're collaborating with our diverse network of locally-connected bottling partners, and when we're returning every drop of water we use to communities and nature. And people - with the different backgrounds, skills and perspectives they bring to our workplace - are helping transform our business, one big idea at a time. We empower our employees to challenge the status quo, make bold recommendations, experiment and adapt, so we can grow together and make a great business even better.

Function Specific Activities:

Serve as a primary Category Strategic Advisor for H-E-B Grocery Company to collaborate with NRS Sales to deliver best in class insights to drive customer growth. Employ total channel and beverage category strategic thinking by leveraging unique insights from syndicated and shopper card data, as well as other industry sources. Actively influence customer and system decision making with fact-based and category-centric thought leadership.  Own direct relationships with customer to collaboratively build strategies and tactics designed for future category growth.

  • Focus on retailer category development while also partnering closely with Sales to support development on sales strategy which will win in the marketplace
  • Provide leadership & continued stewardship for retailer's total non-alcoholic beverage categories
  • Recommend space opportunities and risks for the beverage category
  • Identify and articulate opportunities as part of the annual customer category situation assessment process
  • Be the industry, channel & category subject matter expert to facilitate retailers' choice to select Coca-Cola as their key strategic partner
  • Collaborate with Sales, Shopper Insights, Space Strategy, Channel Strategy and Development, and Decision Support to deliver work focused becoming our customers most valued supplier

Functional Skills

  • Deliver impartial and objective total store and beverage solutions for the retailer by providing differentiated, timely, relevant, and actionable insights
  • Prepare and make presentations to internal and external audiences that include market and industry trends, SWOT, competitive review, assortment, and category reviews
  • Lead the delivery of the shopper insights facts & proposed action to the customer.
  • Lead the delivery of space strategy plans (including recommended schematics & points of availability) & proposed action to the customer.
  • Influence key system Sales and Category resources to deploy Coca-Cola collaborative business planning practices effectively.
  • Provide business situation assessment, opportunity identification and support joint business plan objectives using analytical tools: Nielsen/IRI syndicated & panel, shopper card, Infoscout, iSHOP, internal proprietary data as well as industry sources to generate actionable insights that will help Coca-Cola drive category insights with retailer partners

Qualifications

  • Minimum: Bachelor's degree:
  • 5+ years in CPG industry and retail customer experience (manufacturer, retailer, or distributor)
  • Proficiency in at least one of the following areas: Category / Space Management, Shopper Insights
  • Advanced analytical capability
  • Strong working knowledge of syndicated data (e.g., IRI or Nielsen)
  • Advanced Microsoft Office Suite skills
  • Proven oral and written communication, story-telling, and influencing skills
  • Ability to manage and prioritize multiple projects and assignments
  • Ability to link category leadership strategies to customer strategies

Preferred Skills:

  • MBA or other Masters
  • 8-10+ years in CPG industry and and retail customer experience (manufacturer, retailer, or distributor)
  • Proficiency in at least one of the following areas: Category / Space Management, Shopper Insights
  • Advanced analytical capability & strong working knowledge of syndicated data (IRI or Nielsen)
  • Advanced Microsoft Office Suite skills
  • Proven oral and written communication, story-telling, and influencing skills
  • Ability to manage and prioritize multiple projects and assignments
  • Specific capability with customer level data

Job Requirements:

Years of Experience:

Growth Behaviors:

  • GROWTH MINDSET: Demonstrates curiosity. Welcomes failure as a learning opportunity.
  • SMART RISK: Makes bold decisions/recommendations.
  • EXTERNALLY FOCUSED: Understands the upstream and downstream implications of his/her work. Tracks and shares external trends, best practices or ideas.
  • PERFORMANCE DRIVEN AND ACCOUNTABLE: Has high performance standards. Outperforms her/his peers.
  • FAST/AGILE: Removes barriers to move faster. Experiments and adapts. Thrives under pressure and fast pace.
  • EMPOWERED: Brings solutions instead of problems. Challenges the status quo. Has the courage to take an unpopular stance.

We are an Equal Opportunity Employer and do not discriminate against any employee or applicant for employment because of race, color, sex, age, national origin, religion, sexual orientation, gender identity and/or expression, status as a veteran, and basis of disability or any other federal, state or local protected class. Apply
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